TitreKnow Your Times
Agence
Campagne Know Your Times
Annonceur The Times & The Sunday Times
Marque The Times & The Sunday Times
Date de première diffusion/publication
Secteur d'activité Journaux, magazines, livres
Synopsis The latest campaign from The Times & The Sunday Times, developed by News UK’s dedicated agency Pulse Creative, part of The&Partnership, invites people to discover the wealth of stories and award-winning features offered with a digital subscription to the world-famous title. The integrated campaign, which will run from May 22nd to June 12th across TV, VOD, Radio, Cinema, Digital, Social and OOH is written to coincide with the easing of lockdown restrictions and the gradual reopening of society. The brand is seeking to capitalise on a shift in the public’s mindset by showing the breadth of content The Times & The Sunday Times delivers; the campaign highlights the core strengths of news, politics and hard-hitting investigations, as well as topics such as sport, the environment, fashion, food, and design. As part of the business’s focus on growing its digital subscriber base, the campaign invites the audience to ‘Get more of The Times and The Sunday Times for less than £1 a day with a digital subscription’.
Type de média Plateforme d'activation à 360°
Longueur
Son
Agency
Directeur de la création
Equipe créative
Equipe créative
Head of Design
Monteur
General Manager
Responsable de la stratégie
Business Director
Chef de projet
Chef de projet
Media Lead
Media Account Director
Producteur, agence
Sound Engineer

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