Part of VCCP’s success has come from its longstanding dedication to its ten founding principles. They were established at launch to be the antithesis to all the frustrations the founders had experienced at other advertising agencies. They are VCCP's code of conduct, the contract to one another and the contract with their clients.
Listen to whoever wants to speak to you
Keep open books and admin mistakes
Be on Time
Deliver on time or earlier
Small motivated teams achieve the best results
It's easy to complicate, it's difficult to simplify
Delay is corrosive, energy is infectious
Take pride in the work we produce
Great teams take responsibility for each other
Great ideas come from openness
VCCP have offices in multiple locations, but work as one office. It's a place where talented people collaborate, unihibted by geography.
With offices in London, Madrid, New York, Prague, San Francisco, Singapore, Shanghai and Sydney, VCCP produces award-winning work for clients including O2, Shell, Compare The Market, easyJet, Canon, Nationwide, Domino’s and Cadbury.