| Titre | Domino's Dom Juan |
| Agence | VCCP |
| Campagne | Dom Juan |
| Annonceur | VCCP, CX |
| Marque | Domino's |
| Date de première diffusion/publication | 2018 / 2 |
| Secteur d'activité | Plats déshydratés et plats préparés |
| Slogan | Dom Juan |
| Synopsis | It can be tough out there for single people on Valentine's Day. Enter Dom Juan, the digital love guru created by Domino’s – the first time a company has used Tinder’s chatbot service. The chatbot appears as a normal profile on the dating app, and after a user swipes right Dom Juan delivers cheesy chat-up lines to help singletons get a date, from "a-dough-rable" puns to funny GIFs. It is the second campaign by VCCP since the agency won Domino’s digital business on top of its UK advertising account. |
| Type de média | Applications |
| Longueur |