TitreNBA – If
Campagne NBA – If
Annonceur ESPN x NBA
Marque ESPN x NBA
Mise en ligneJuillet 2020
Secteur d'activité Equipes sportives, Evènements sportifs
Philosophie Research with casual fans showed that an expected three-peat Warriors run was decreasing viewership motivation. But these perceptions were based on a hangover from previous seasons. Hardcore fans said the Warriors actually looked vulnerable. And the stats proved it. R/GA New York then noticed a pattern in how fans were expressing doubt. If the Raptors and Warriors meet in the finals, Toronto can win.
Type de média Plateforme d'activation à 360°
Group Executive Creative Director
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Directeur de création associé
Directeur de création associé
Directeur de création groupe
Senior Art Director
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Associate Director of Marketing Sciences
Senior Analyst of Marketing Sciences
Group Account Director
Directeur de clientèle
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Director of Marketing and Communications
Director of Business Affairs
Sr. Manager of Business Affairs
Chief Marketing Officer (CMO)
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Senior Director of Marketing
Marketing Manager
Marketing Coordinator
Senior Media Director
Directeur média
Director of Communications
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