• Type d'agence

    • Publicité/Communication intégrée

Philosophie et positionnement concurrentiel

Philosophy

We share a common purpose across all our Villages: to make a meaningful difference to the brands, businesses and people that we work with. This leads to purposeful brand solutions, media experience that matters, data driven CX, all of which alters the way audiences think and feel about clients’ brands.

Competitive Advantage

  • We’re building what we believe an innovative network should be. Our unique Village model gives clients access to every kind of discipline under one roof. This industry-first approach delivers for a new kind of agility that’s underpinned by custom-built teams that flex to suit our clients’ ever-changing needs.
  • Our ownership by entertainment giant Vivendi gives our clients access to entertainment and culture. Where other networks replicate skillsets, our partners are music labels, gaming companies, live event organisers, TV networks, film studios and video distribution platforms.
  • We’re an organisation where people and planet matter. Havas is the first network agency to achieve B Corp status, putting people, planet and profit on an equal footing. We have pledged to become carbon net zero by 2025 and our industry-leading DE&I initiatives are making positive strides to address the inequalities that’s plagued our industry.
  • We are driving creative excellence across all our markets. 2021 was our most creatively awarded year ever. We won more than 1100 awards worldwide, including 38 Cannes Lions and being named Effie’s European Agency of the Year. Next year we want to do even better.
  • Our client satisfaction scores. We track our performance and care about our clients, our scores have increased every quarter and now all sit in the top quartile of satisfaction. Our clients matter to us. 

Description du réseau

Founded in 1835, Havas Group is one of the most integrated advertising and communications networks globally, with a talent pool of 20,000+ across 100 countries. We operate under one P&L, with a shared way of working and with one single mission across our group. Headquartered in Paris, Havas operates through three business units, Havas Media Group, Havas Creative Group and Havas Health & You to optimise synergies and further reinforce Havas’ position as the most integrated of all of the major holding companies. Within Havas Creative Group sits the newly created CX Network and global production hub Havas Studios. 

Associations pro

Gesamtverband Kommunikationsagenturen (Germany)

Contacts

Relations publics

Marie Euler
Head of Corporate Communications

New Business/Développement

Jan Etzler
Business Development Manager
Jennifer Gauselmann
Award Manager

Ressources humaines

Melanie Stegemann
Head of Human Resources

Equipe

Nombre d'employés: 220
Peter Mergemeier
CEO Havas Creative Group Germany
Eric Schoeffler
CCO Havas Group, ECD Havas Europe
Sandra Onofri
Group Strategy Director
Andreas Saure
CFO
Kris Vilhelmsson
CEO Munich
Melanie Stegemann
Head of Human Resources
Marie Euler
Head of Corporate Communications
Jan Etzler
Business Development Manager
Jennifer Gauselmann
Award Manager

Campagnes

Awards

Récompense Distinction Catégorie Marque An
KIAF Best Of Contest For Series Print & Publishing fiftyfifty 2023
Epica Awards Gold Mobile Campaigns German parkinson's foundation 2022
Epica Awards Silver Apps & Games German parkinson's foundation 2022
Epica Awards Bronze Public Interest – Health & Safety German parkinson's foundation 2022
PHNX Tribute Bronze Integrated Citroën 2020
LIA Silver Public Service/Social Responsibility German parkinson's foundation 2022
Cannes Lions International Festival of Creativity Bronze Lion Billboards/Not-for-profit / Charity / Government Deutsche Umwelthilfe 2021
The New York Festivals Advertising Awards Silver Products & Services: Other Getty Images 2021
Art Directors Club of Europe Silver PR / Events Citroën 2020
Art Directors Club of Europe Nomination Best use of Technology radio.net 2019
Art Directors Club of Europe Nomination Best use of Technology 2019
D&AD Awards Wood Pencil Creative B2B Campaign Getty Images / fiftyfifty 2019
D&AD Awards Wood Pencil Creative B2B Campaign Getty Images / fiftyfifty 2019
D&AD Impact Wood Pencil Campaign Getty Images / fiftyfifty 2019
The New York Festivals Advertising Awards Third Prize Award Unique Partnership: Brand Getty Images / fiftyfifty 2019
The New York Festivals Advertising Awards Third Prize Award Social/Environmental Good: Brand Getty Images / fiftyfifty 2019
The New York Festivals Advertising Awards Third Prize Award Digital/Mobile Getty Images / fiftyfifty 2019
The New York Festivals Advertising Awards Third Prize Award Unique Partnership: Brand Getty Images / fiftyfifty 2019
The New York Festivals Advertising Awards Third Prize Award Social/Environmental Good: Brand Getty Images / fiftyfifty 2019
The New York Festivals Advertising Awards Third Prize Award Digital/Mobile Getty Images / fiftyfifty 2019
The New York Festivals Advertising Awards Second Prize Award Technology radio.net 2019
The New York Festivals Advertising Awards Second Prize Award Technology radio.net 2019
The New York Festivals Advertising Awards Third Prize Award Media/Entertainment/Events radio.net 2019
The New York Festivals Advertising Awards Second Prize Award Technology radio.net 2019
The New York Festivals Advertising Awards Second Prize Award Technology radio.net 2019
The New York Festivals Advertising Awards Third Prize Award Technology radio.net 2019
The New York Festivals Advertising Awards Second Prize Award Technology radio.net 2019
The One Show Bronze Reputation Management Getty Images / fiftyfifty 2019
The One Show Bronze Reputation Management Getty Images / fiftyfifty 2019
Cannes Lions International Festival of Creativity Bronze Lion Networked / Connected Devices radio.net 2018
CLIO Awards Silver Corporate Image Getty Images / fiftyfifty 2018
CLIO Awards Silver Cause Related Getty Images / fiftyfifty 2018
CLIO Awards Bronze Getty Images / fiftyfifty 2018
CLIO Awards Bronze Microsite Getty Images / fiftyfifty 2018
CLIO Awards Silver Corporate Image Getty Images / fiftyfifty 2018
CLIO Awards Silver Cause Related Getty Images / fiftyfifty 2018
CLIO Awards Bronze Getty Images / fiftyfifty 2018
CLIO Awards Bronze Microsite Getty Images / fiftyfifty 2018
CLIO Awards Silver Other radio.net 2018
CLIO Awards Bronze Other radio.net 2018
CLIO Awards Bronze Other radio.net 2018
CRISTAL AWARDS Azure Corporate Reputation / Corporate Responsibility Getty Images / fiftyfifty 2018
CRISTAL AWARDS Azure Corporate Reputation / Corporate Responsibility Getty Images / fiftyfifty 2018
CRISTAL AWARDS Azure Corporate Reputation / Corporate Responsibility Getty Images / fiftyfifty 2018
CRISTAL AWARDS Azure Corporate Reputation / Corporate Responsibility Getty Images / fiftyfifty 2018
CRISTAL AWARDS Azure Corporate Reputation / Corporate Responsibility Getty Images / fiftyfifty 2018
Eurobest Bronze Sponsorship & Brand Partnership Getty Images / fiftyfifty 2018
Eurobest Gold Business Citizenship / Corporate Responsibility & Environmental Getty Images / fiftyfifty 2018
Eurobest Silver Corporate Image, Communication & Reputation Management Getty Images / fiftyfifty 2018
Eurobest Silver Web Service / App Getty Images / fiftyfifty 2018
Eurobest Bronze Sponsorship & Brand Partnership Getty Images / fiftyfifty 2018
Eurobest Gold Business Citizenship / Corporate Responsibility & Environmental Getty Images / fiftyfifty 2018
Eurobest Silver Corporate Image, Communication & Reputation Management Getty Images / fiftyfifty 2018
Eurobest Silver Web Service / App Getty Images / fiftyfifty 2018
Eurobest Bronze Use of Audio Technology radio.net 2018
Eurobest Bronze Tangible Tech radio.net 2018
Eurobest Bronze Innovative Use of Technology radio.net 2018
LIA Bronze Business-to-Business Getty Images / fiftyfifty 2018
LIA Bronze Business-to-Business Getty Images / fiftyfifty 2018
AUTOVISION: International Film and Multimedia Festival for the Automotive Industry Black Winner Making Of Peugeot 208 2015
The Mobius Advertising Awards Certificate Business/Commercial Products & Services DWS Investment 2015
CRESTA Bronze Ambient Media fiftyfifty 2014
Epica Awards Silver Media n-TV 2013
The Mobius Advertising Awards Certificate Unique Use of Media fiftyfifty 2013
The Mobius Advertising Awards Best of Show Nominee Charitable / Non-Profit Organizations fiftyfifty 2013
CBI Awards Silver Winner N-TV 2012
Epica Awards Silver Media n-tv 2012
Epica Awards Silver Media n-tv 2012
ACT Responsible Tributes Aktion Deutschland Hilft 2011
ACT Responsible Tributes fiftyfifty 2010
Care Awards Special commendation Local and Regional Authorities fiftyfifty 2010
Cristal Media & ADvertising Summit Special Mention Photography Peugeot 2010
Epica Awards Silver Advertising Photography Peugeot 2010
Golden Award of Montreux Gold Medal Photography Peugeot 2010
The New York Festivals Advertising Awards Bronze Video Projection fiftyfifty 2010
The New York Festivals Advertising Awards Bronze Guerilla: Outdoor fiftyfifty 2010
The New York Festivals Advertising Awards Bronze Event/Nightlife Marketing fiftyfifty 2010
The New York Festivals Advertising Awards Gold Outdoor: Photography Peugeot 2010
Art Directors Club of Europe Gold Editorial/Books/Corporate Quirin Bank 2009
CRESTA Winner Ambient Media fiftyfifty 2009
Cristal Media & ADvertising Summit Special Jury Mention Service / Banking / Credit Institution / Insurance: Europe Quirin Bank 2009
Cristal Media & ADvertising Summit Cristal NGO, Great Cause, Public Interest Campaign: Europe fiftyfifty 2009
Epica Awards Gold Automobiles Citroën 2009
Epica Awards Epica d'Or Point of Sales Citroën 2009
Eurobest Bronze Publications Quirin Bank 2009
Golden Award of Montreux Gold Automotive Products Citroën 2009
Golden Award of Montreux Gold Graphicdesign Citroën 2009
The Intercontinental Advertising Cup (The Cup) / ICAC Nominee Best of Products & Services / Best of Communication Media and Publications fiftyfifty 2009
The Intercontinental Advertising Cup (The Cup) / ICAC Cup Winner Best of Admaking / Most Insightful Idea fiftyfifty 2009
The New York Festivals Advertising Awards Silver World Medal Consumer Cillit BANG 2009
The New York Festivals Advertising Awards Silver World Medal Innovative Use of Media Cillit BANG 2009
The One Show Finalist fiftyfifty 2009
Cristal Media & ADvertising Summit Cristal Europe: Beauty / Hygiene / Health Boehringer Ingelheim 2008
Cristal Media & ADvertising Summit Cristal Europe: Promotion (On Pack...) Cillit BANG 2008
Cristal Media & ADvertising Summit Cristal Food/Drink/Consumer Products Cillit BANG 2008
Eurobest Eurobest Bronze Best Use Of Ambient Media: Small Scale Cillit BANG 2008
The Golden Drum Awards Silver Drum Television, Radio, cinema Weight Watchers 2008
The Golden Drum Awards Silver Drum Sponsorship & special events Cillit BANG 2008
ACT Responsible Tributes Citroën 2007
ACT Responsible Tributes Citroën 2007
Cannes Lions International Festival of Creativity Bronze Lion Best Use Of Magazines Clearasil 2007
Epica Awards Gold Techniques / Media Innovation Dulcolax laxative 2007
Eurobest Eurobest Bronze Cosmetics & Beauty, Toiletries & Pharmacy Dulcolax laxative 2007
Eurobest Eurobest Bronze Consumer Products Thomapyrin 2006
International Car Advertising Film Festival / SATCAR, Festival International du Film Publicitaire Automobile Marcus AdForum/Internet Citroën 2006
The New York Festivals Advertising Awards Bronze WorldMedal Automotive Products Citroën 2006
Eurobest Fundraising, Charities, Appeals, Non-Profit Oraganisations Terre Des Hommes 2005

Clients

Annonceur Marque Secteur d'activité Type de média depuis
Ferrero Ferrero Confiserie de sucre et de chocolat
Huawei Technologies Co., Ltd. Huawei Autres
DWS Investment DWS Banque, finance, droit et assurance
Volvo Volvo Voitures
  • Digital
Reckitt Finish Hygiène, soins & parapharmacie
Citroën Citroën Secteur automobile
Sanofi-Aventis Sanofi-Aventis Santé et produits pharmaceutiques
BEL Group BEL Group Produits laitiers, oeufs