TitreCafé Balzac
Agence
Campagne La culture mérite plus de place
Annonceur Fondation Cultura
Marque Fondation Cultura
Date de première diffusion/publication
Secteur d'activité Culture, loisirs et sports
Synopsis Today, Culture has almost disappeared from many of our French cities’ lives… Only few symbols have survived (such as a Balzac Coffee, a Verdi park or a Renoir quay…) and people don’t really even notice them anymore.Culture should never be limited to that and that’s what this Cultura Foundation billboard campaign created by St John’s and shot by Eric Margolis is all about.The aim of this campaign is to make everyone realize how much Culture tends to die in our cities and how important it is to preserve and promote it in our society.
Type de média Presse & publications
Directeur de création
Directeur de clientèle
Directeur artistique
Photographe

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