TitreAn award-winning go-to-market strategy for a state of the art product
Agence
Campagne An award-winning go-to-market strategy for a state of the art product - Rosco Vision
Annonceur DPDK
Marque Rosco Vision
Date de première diffusion/publication 2022
Secteur d'activité Agences de publicité
Slogan An award-winning go-to-market strategy for a state of the art product
Synopsis Challenge
Craft a go-to-market strategy and step-by-step plan to launch Rosco Vision’s new product, DV6.

Outcome
An award-winning digital marketing campaign that builds awareness about the DV6, increases traffic to Rosco Vision’s website, and generates high-quality leads.

Impact
In just five months, the campaign generated a 377% increase in marketing and sales qualified leads and an ad conversion rate of 14.5% - which is well above the industry benchmark of 2% to 3%.
Résultat - Being able to apply Rosco Vision’s refreshed brand identity to the campaign. We love seeing our work come to life.
- Great collaboration across teams. Working with Rosco Vision is always a blast.
- And of course, winning multiple awards is definitely a highlight. It’s great to reap the benefits of our hard work!
Type de média Installation digitale
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