Type d'agence
- Marketing relationnel/CRM/PRM/e-CRM
Philosophie et positionnement concurrentiel
Havas CX helia is part of the global Havas CX network which is made up of +1,800 CX specialists across 26 Villages in 19 countries combining the power of rich insights, user-centric technology and experience-led design to transform business performance for our clients and partners.
We have the spirit of a start-up, but the scale of a network with all the advantages and resources you need, alongside the mindset, approach, and agility of a creatively driven independent.
We have a long and rich heritage in CRM and loyalty, and this has given us a firmly rooted belief that combining data, technology, strategy, and creativity enables us to connect people to brands in a meaningful way. We also leverage UI, UX, data and technology to design and build meaningful digital customer experiences for brands and their customers. We put users at the heart of the work, by using data to make journeys that truly answer people’s needs and carve a meaningful role in their lives.
Havas CX helia was shortlisted for Campaign's Customer Engagement Agency of the Year in both 2019 and 2021.
Description du réseau
Founded in 1835, Havas Group is one of the most integrated advertising and communications networks globally, with a talent pool of 21,000+ across 100 countries. We operate under one P&L, with a shared way of working and with one single mission across our group. Headquartered in Paris, Havas operates through three business units, Havas Media Group, Havas Creative Group and Havas Health & You to optimise synergies and further reinforce Havas’ position as the most integrated of all of the major holding companies. Within Havas Creative Group sits the newly created CX Network and global production hub Havas Studios. We operate under one P&L as a private company, with one shared way of working and leadership, and with one single mission across our group.
Contacts
Havas UK Chief Executive Officer, Havas Creative Network
New Business/Développement
Tracey BarberGlobal Chief Transformation & Growth Officer, Havas Creative Network
Téléphone: 07950 181 189
Co-President and Managing Director, Havas CX helia
Managing Director (Cirencester), Co-President CX UK
Executive Creative Director
Global Head of Data
Head of Strategy
Equipe
Global Chief Transformation & Growth Officer, Havas Creative Network
Téléphone: 07950 181 189
Havas UK Chief Executive Officer, Havas Creative Network
Co-President and Managing Director, Havas CX helia
Managing Director (Cirencester), Co-President CX UK
Executive Creative Director
Global Head of Data
Head of Strategy
Campagnes
- Annonceur: The Open University
- Marque: The Open University
- Nom: The Future is Open
- Annonceur: Toolstation
- Marque: Toolstation
- Nom: My Toolstation
- Annonceur: Aston Martin
- Marque: Aston Martin Cognizant F1
- Nom: I / AM
- Annonceur: The Open University
- Marque: The Open University
- Nom: You-Shaped Learning
- Annonceur: The Open University
- Marque: The Open University
- Nom: Stories of Ambition
- Annonceur: Gap Inc.
- Marque: Gap
- Nom: GAP+
- Annonceur: English Heritage
- Marque: English Heritage
- Nom: Shadows of History
- Annonceur: Treasury Wine Estates
- Marque: Treasury Wine Estates
- Nom: Stags’ Leap
- Annonceur: BNY Mellon
- Marque: BNY Mellon
- Nom: Active Wealth Accelerator
- Annonceur: Easyjet
- Marque: easyJet
- Nom: easyJet 20th Anniversary
- Annonceur: Unilever
- Marque: Dove
- Nom: Dove Choose Beautiful
Awards
| Récompense | Distinction | Catégorie | Marque | An |
|---|---|---|---|---|
| DMA Awards | Silver | Best Customer Acquisition Campaig | Toolstation | 2021 |
| DMA Awards | Silver | Best Use of Data & Insight | Toolstation | 2021 |
| DMA Awards | Silver | Best Use of Mail | Toolstation | 2021 |
| DMA Awards | Gold | Best B2B | Toolstation | 2021 |
| Campaign Agency of the Year | Runner up | Customer Engagement Agency of the Year | 2019 |
Clients
| Annonceur | Marque | Secteur d'activité | Type de média | depuis |
|---|---|---|---|---|
| adidas | adidas | Vêtements de sports d'extérieur, randonnée & athlétisme |
|
2015 |
| Aston Martin - AMF1 | Aston Martin | Equipes sportives, Evènements sportifs |
|
2020 |
| Barclays Bank | Barclaycard | Banque, finance, droit et assurance |
|
|
| Cancer Research UK | Cancer Research UK | Associations caritatives, fondations, volontariat |
|
|
| Comparethemarket.com | Compare the Market | Banque, finance, droit et assurance |
|
2018 |
| Department for Education | Department for Education | Autres |
|
2018 |
| Diageo | Diageo | Spiritueux |
|
|
| Easyjet | Easyjet | Transports aériens, routiers & maritimes, chemins de fer |
|
|
| English Heritage | English Heritage | Associations caritatives, fondations, volontariat |
|
|
| Gap Inc. | Gap | Vêtements |
|
|
| Lloyds Banking Group | Lloyds, Halifax | Services bancaires, investissements, services boursiers |
|
2019 |
| Maersk | Maersk, Twill | Services aux entreprises |
|
2018 |
| Organix | Organix | Alimentation |
|
|
| Pets at Home | Pets at Home | Aliments, services et produits pour animaux |
|
|
| Royal Canin | Royal Canin | Aliments, services et produits pour animaux |
|
2020 |
| Royal Mail | Royal Mail | Poste, transporteurs, coursiers |
|
|
| Starbucks Coffee | Starbucks | Chaînes de fast-food & de restaurants |
|
2018 |
| Subway | Subway | Chaînes de fast-food & de restaurants |
|
|
| Tesco | Tesco | Grande distribution |
|
|
| The Open University | The Open University | Institutions / Interêt Public / Associations à but non lucratif |
|
2019 |
| The Royal British Legion | The Royal British Legion | Institutions / Interêt Public / Associations à but non lucratif |
|
2019 |
| Toolstation | Toolstation | Électroménager, meubles et jardinage |
|
2020 |
| Travis Perkins | Travis Perkins | Services aux particuliers |
|
2021 |
| Unilever | Dove | Soins de la peau |
|
|
| Trenitalia, FirstGroup | First Great Western, First Trenitalia, Transpennine Express | Transports en commun |
|
2020 |
| Volvo | Volvo | Voitures moyennes |
|