• Type d'agence

  • Publicité/Communication intégrée

• Autres compétences

  • Expérientiel
  • Brand Content
  • Evénementiel/Sponsoring/Mécénat/
    Partenariat
  • Design
  • Stratégie et planning
  • Influence Marketing

Philosophie et positionnement concurrentiel

We join the dots between people, brands + culture.

Amplify create big ideas, campaigns, experiences and platforms designed to be amplified at every touchpoint and across the entire marketing mix.

We are a 'home for creative people and clients' on a shared mission to join 'the dots between people, brands and culture'. We know we have two clients, both the brands that give us the killer briefs and the often hard-to-reach audiences they're trying to engage. Through our campaigns, we find cultural spaces where a brand and audience can come together to create conversation, community and culture - building loyalty and long-term relationships.

>>> Fast forward to today.

We share the belief that brands + audiences need a new type of creative agency.

Traditional advertising isn’t resonating with audiences as it once did, the world is fast-moving, 3D and co-authored, yet so many brand guidelines remain static, 2D and didactic. More often than not, we not only co-own and co-create our brands with our audiences. We now need to consider how the tools available to us as brands, and audiences as fans, have moved things on. As a creative industry need to get ready for a new generation of prompt poets.

>>> Introducing worldbuilding.

As we continue to pioneer 'breaking formats' it got us thinking and talking about 'building worlds' and 'creating culture' that live beyond individual campaigns. We believe that by approaching brand campaigns through the lens of worldbuilding, brands can create even more compelling and engaging environments for stories and audiences to inhabit.

www.weareamplify.com/worldbuilding/all

>>> Our competitive advantages

Most recently, we took home three Campaign Global Agency of the Year titles across both creative and brand experience categories. Judges praised Amplify "as a shining light to the industry.” And highlighted our creativity “...across many different sectors showing true innovation, brand experience-led thinking, and execution”.

Our success is all due to the incredibly talented people who choose to call Amplify home and the result of our longstanding client relationships who offer us widening remits at both a local and global level. 

Description du réseau

Not only are we inspired and influenced by the world surrounding us, but our ambition is to help our clients move cultures forward to create positive and long-lasting impact.

We think globally but activate locally, have hubs in London, Los Angeles, New York, Paris and Sydney and operate all over the world. This enables us to operate a borderless agency that collaborates across markets to activate global campaigns for our clients, allowing us to offer a global perspective with allowance for local market nuance. 

Equipe

Campagnes

• Annonceur: Nike
• Marque: Nike
• Nom: 1000 Victories

• Annonceur: Pinterest
• Marque: Pinterest
• Nom: Come with us to Possibility Place

• Annonceur: Aperol
• Marque: Aperol
• Nom: Aperidisco

• Annonceur: O&M
• Marque: O&M
• Nom: Made For Originals

• Annonceur: Google
• Marque: Google
• Nom: Premier Partner Summit

• Annonceur: Polestar
• Marque: Polestar
• Nom: Polestar 3 Launch

• Annonceur: UGG
• Marque: UGG
• Nom: UGG Feel House Paris

• Annonceur: Jongga
• Marque: Jongga
• Nom: Jongga Flavourverse

• Annonceur: Jordan
• Marque: Jordan
• Nom: Jordan x PSG

• Annonceur: Google
• Marque: Google
• Nom: Shaped by Water

• Annonceur: Jordan
• Marque: Jordan
• Nom: Jordan x Quai 54

• Annonceur: Afterpay
• Marque: Afterpay
• Nom: In Bloom

• Annonceur: Campari
• Marque: Campari
• Nom: Wray Residency

• Annonceur: Shea
• Marque: Shea Moisture
• Nom: A Great Day in Harlem

• Annonceur: Westfield
• Marque: Westfield
• Nom: Westfield x Summer Social

• Annonceur: Nakheel
• Marque: Nakheel
• Nom: Window into the world of Nakheel

• Annonceur: Pinterest
• Marque: Pinterest
• Nom: CES 2023

• Annonceur: Levi's
• Marque: Levi's
• Nom: Levi’s x Universal Monsters

• Annonceur: Canva
• Marque: Canva
• Nom: Design with Pride

• Annonceur: Google
• Marque: Google
• Nom: Google Beach 2023

• Annonceur: Google, Pixel
• Marque: Google
• Nom: Google Pixel: Team Pixel x Primavera Barcelona

• Annonceur: Google
• Marque: Google
• Nom: WorldPride 2023

• Annonceur: Nike
• Marque: Nike
• Nom: Nike: Air Max Day

• Annonceur: LEGO
• Marque: The LEGO Group
• Nom: Lego: Fly Away Isles

• Annonceur: Netflix, Inc.
• Marque: Netflix
• Nom: Netflix: Le Casa de Papel: The Biggest Fan

• Annonceur: Klarna
• Marque: Klarna
• Nom: Klarna: House of Y2K

• Annonceur: Westfield
• Marque: Westfield
• Nom: Westfield: Lady Gaga Presents Love for Sale

• Annonceur: Hugo Boss
• Marque: HUGO
• Nom: Hugo: Hugo House

• Annonceur: Nike
• Marque: Nike
• Nom: Nike: SNKRS Day 2022

• Annonceur: Airbnb
• Marque: Airbnb
• Nom: Airbnb: A Night at... The Louvre

• Annonceur: Amazon Prime
• Marque: Amazon
• Nom: Amazon: The Wheel of Time

• Annonceur: Sonos, Inc.
• Marque: Sonos
• Nom: Sonos: Frisson Trigger

• Annonceur: Playstation
• Marque: PlayStation
• Nom: PlayStation: Play Has No Limits: PS5 Global Launch

• Annonceur: Youtube
• Marque: YouTube
• Nom: YouTube: Music in Residence

• Annonceur: Pinterest
• Marque: Pinterest
• Nom: Pinterest: Pinterest Presents

• Annonceur: LEGO
• Marque: The LEGO Group
• Nom: Lego: Make Dream Cars Real

• Annonceur: Playstation
• Marque: PlayStation
• Nom: PlayStation: Travel the Realms

• Annonceur: Pinterest
• Marque: Pinterest
• Nom: Pinterest: Pinterest Cannes 2022

• Annonceur: Amazon
• Marque: Amazon
• Nom: Amazon: Destination Denim

• Annonceur: Sonos, Inc.
• Marque: Sonos
• Nom: Sonos: Re:Scored

• Annonceur: Pinterest
• Marque: Pinterest
• Nom: Pinterest: Creators Festival

• Annonceur: Activision
• Marque: Activision
• Nom: Activision: Call of Duty: Modern Warfare 2 Launch

• Annonceur: Canva
• Marque: Canva
• Nom: Canva: Designed To Shine

• Annonceur: Louis Vuitton
• Marque: Louis Vuitton
• Nom: Louis Vuitton: Nike "Air Force 1" by Virgil Abloh

• Annonceur: LEGO
• Marque: The LEGO Group
• Nom: Lego: LEGO® DreamZzz Global Launch

Awards