2018 The One Show Award Winners

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2018 The One Club for Creativity - Penta - Agency/Brand Collaboration / Five Year
2018 The One Club for Creativity - Penta - Agency/Brand Collaboration / Five Year

Thinking Globally, Acting Locally

AGENCE: BBDO New York
MARQUE: Snickers
CATéGORIE: Agency/Brand Collaboration / Five Year
RéCOMPENSE: Penta
ANNONCEUR: Mars, Inc.

2018 The One Club for Creativity - Gold - Experiential / Live Events

Fans Of Love (160s)

AGENCE: R/GA
MARQUE: Love Has No Labels
CATéGORIE: Experiential / Live Events
RéCOMPENSE: Gold
ANNONCEUR: Ad Council

2018 The One Club for Creativity - Gold - Experiential / Live Events

Fans of Love (110s)

AGENCE: R/GA
MARQUE: Love Has No Labels
CATéGORIE: Experiential / Live Events
RéCOMPENSE: Gold
ANNONCEUR: Ad Council

2018 The One Club for Creativity - Gold - Craft / Writing - Campaign

Sad man : Go on

AGENCE: Ogilvy & Mather Johannesburg
MARQUE: KFC
CATéGORIE: Craft / Writing - Campaign
RéCOMPENSE: Gold
ANNONCEUR: KFC Corporation

2018 The One Club for Creativity - Gold - Broadcast / Any Length - Campaign

Sad man : Go on

AGENCE: Ogilvy & Mather Johannesburg
MARQUE: KFC
CATéGORIE: Broadcast / Any Length - Campaign
RéCOMPENSE: Gold
ANNONCEUR: KFC Corporation

2018 The One Club for Creativity - Gold - Craft / Writing - Campaign

Sad man : Take a deep breath

AGENCE: Ogilvy & Mather Johannesburg
MARQUE: KFC
CATéGORIE: Craft / Writing - Campaign
RéCOMPENSE: Gold
ANNONCEUR: KFC Corporation

2018 The One Club for Creativity - Gold - Broadcast / Any Length - Campaign

Sad man : Take a deep breath

AGENCE: Ogilvy & Mather Johannesburg
MARQUE: KFC
CATéGORIE: Broadcast / Any Length - Campaign
RéCOMPENSE: Gold
ANNONCEUR: KFC Corporation

2018 The One Club for Creativity - Gold - Broadcast / Any Length - Campaign

Sad man : Pleae take your time

AGENCE: Ogilvy & Mather Johannesburg
MARQUE: KFC
CATéGORIE: Broadcast / Any Length - Campaign
RéCOMPENSE: Gold
ANNONCEUR: KFC Corporation

2018 The One Club for Creativity - Gold - Craft / Writing - Campaign

Sad man : Pleae take your time

AGENCE: Ogilvy & Mather Johannesburg
MARQUE: KFC
CATéGORIE: Craft / Writing - Campaign
RéCOMPENSE: Gold
ANNONCEUR: KFC Corporation

2018 The One Club for Creativity - Gold - Film / Short Form

Even More Drama

AGENCE: McCann Worldgroup
MARQUE: CIGNA
CATéGORIE: Film / Short Form
RéCOMPENSE: Gold
ANNONCEUR: CIGNA

2018 The One Club for Creativity - Gold - Craft - Writing / Campaign

Anchor Milk Slams Real

AGENCE: Colenso BBDO Auckland
MARQUE: Anchor
CATéGORIE: Craft - Writing / Campaign
RéCOMPENSE: Gold
ANNONCEUR: Fonterra Brands

2018 The One Club for Creativity - Gold - Craft - Writing / Campaign

Anchor Milk Slams / Inside Out

AGENCE: Colenso BBDO Auckland
MARQUE: Anchor
CATéGORIE: Craft - Writing / Campaign
RéCOMPENSE: Gold
ANNONCEUR: Fonterra Brands

2018 The One Club for Creativity - Gold - Craft - Writing / Campaign

Anchor Milk Slams Blank Canvas

AGENCE: Colenso BBDO Auckland
MARQUE: Anchor
CATéGORIE: Craft - Writing / Campaign
RéCOMPENSE: Gold
ANNONCEUR: Fonterra Brands

2018 The One Club for Creativity - Gold - Branded Content

How the hearing test in disguise was made

AGENCE: CHE Proximity
MARQUE: Cochlear Australia and New Zealand
CATéGORIE: Branded Content
RéCOMPENSE: Gold
ANNONCEUR: Cochlear Australia and New Zealand

2018 The One Club for Creativity - Gold - Craft - Innovation in Moving Image Craft / Audio
2018 The One Club for Creativity - Gold - Branded Content

How the hearing test in disguise was made

AGENCE: CHE Proximity
MARQUE: Cochlear Australia and New Zealand
CATéGORIE: Branded Content
RéCOMPENSE: Gold
ANNONCEUR: Cochlear Australia and New Zealand

2018 The One Club for Creativity - Gold - Online / Short Form - Single

Michael K. Williams Asks- Am I Typecast

AGENCE: Wieden + Kennedy
MARQUE: The Atlantic
CATéGORIE: Online / Short Form - Single
RéCOMPENSE: Gold
ANNONCEUR: Atlantic Media Company

2018 The One Club for Creativity - Gold - Online / Long Form - Single

Notes

AGENCE: BBDO Canada
MARQUE: Take Note
CATéGORIE: Online / Long Form - Single
RéCOMPENSE: Gold
ANNONCEUR: Take Note

2018 The One Club for Creativity - Gold - Online Films & Video / Long Form - Campaign

The Truth is Hard to Find - Bryan Denton

AGENCE: Droga5
MARQUE: The New York Times
CATéGORIE: Online Films & Video / Long Form - Campaign
RéCOMPENSE: Gold
ANNONCEUR: The New York Times Company