Interviews de la communauté publicitaire

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Découvrez les interviews de créatifs, dirigeants d'agence et annonceurs

Interviews mises en avant

Creativity

Find out why the Christmas film for Orange from Publicis Conseil favours old-fashioned storytelling over product placement.  lire plus

Creativity

Behind the scenes of the French retailer’s Christmas campaign for a very special year.  lire plus

Creativity

"The strongest network is you". Filip Kukla, Group Creative Director at McCann Prague explains us how they adapt this Vodafone tagline to Christmas...  lire plus

Creativity

Santa is almost too busy during the big night that he almost forgets the most important: "Playing is a gift". AdForum sat down with Tomás Ostiglia,...  lire plus

Creativity

The Christmas jumper might not be the tradition that everyone wants to keep for christmas... Nidar Julemarsipan, Thea Charlotte Emanuelsen and...  lire plus

Creativity

Manor elves are the guardians of Christmas magic. They are back for the third year in a row. Marie-Eve Schoettl and David Soussan, Creative...  lire plus

Creativity

"So we were naturally very, very cautious about setting things on fire!"  lire plus

Creativity

"The initial objective was to have a strong presence during the festive period by communicating the values of Système U: proximity, humanity,...  lire plus

Creativity

"Telling stories of people who behave and react like us felt like the right way to deliver emotional connection."  lire plus