Interviews de la communauté publicitaire
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"Highlighting the fact that each family is unique in its own way can help drive a sense of pride in the family structure...": Rama Zarafili, TBWA\RAAD
In the latest installment of our 'Modern Parenting' series, Rama Zarafili of TBWA\RAAD speaks on portraying a more honest, and relatable depiction... lire plus
We've shifted to a more honest portrayal of the many different realities of parenthood
In the latest chapter of our 'Modern Parenting' series, VCCP's Creative Director, Caroline Rawlings, speaks on the depiction of parents on social... lire plus
"Parenting isn’t one size fits all anymore – and frankly, it rarely ever was.": Shayna Cohen, Laundry Service
We chatted with Shayna Cohen, SVP of Client Services at Laundry Service, about depicting a more balanced, and honest view of family dynamics, what... lire plus
Representation is the first step
In the latest entry of our 'Modern Parenting' series, Naomi Duckworth, Creative Director at VCCP, speaks on leading with empathy, and putting human... lire plus
Parenthood is one of the most challenging, but rewarding jobs
Piper Dolan, Head of Strategy at Ogilvy Chicago, firmly believes in fusing brands with culture to create authentic and creative experiences. This... lire plus
We're no longer on the pursuit of perfection
As a proven creative leader, Avital Pinchevsky of David&Goliath weighs in on their inclusive approach to supporting parents not only through their... lire plus
"If we don’t strive to understand people we can’t possibly begin to know how to connect with them.": Alla Dragoun, GMR Marketing
Chatting about the modern depiction of parenting in advertising, Alla proves that a marketer's job is to present a more equitable and diverse view... lire plus
Parenting is a messy and complex, but beautiful experience
In the latest installment of our 'Modern Parenting' series, we had the opportunity to chat with Kevin Bautista, Associate Director of Connections... lire plus
"We can’t let off the gas when it comes to reflecting what’s true of families.": Amber Justis, Wunderman Thompson
In the latest entry of our 'Modern Parenting' series, Amber Justis, EVP and Executive Creative Director at Wunderman Thompson California, shares... lire plus
Parenthood is a complex journey that comes in many forms
Checking in with Michelle Ruiz-Ponce, Partner/Integrated Marketing + Communications at ICF Next, we chat about the opportunity brands have to... lire plus