Interviews de la communauté publicitaire

Retrouvez les esprits les plus créatifs, les dirigeants d'agences de communication et leurs clients.
Découvrez les interviews de créatifs, dirigeants d'agence et annonceurs

Interviews mises en avant

Creativity

I have this feeling that I am doing the brave thing. The sole purpose of life is to pass on what we’ve learned.  lire plus

Point of View

With how quickly our current situation with COVID-19 is changing it is more important than ever to keep your pulse on what is happening in culture.  lire plus

Point of View

I get bored easily, so the fact that I can jump from project to project and challenge to challenge on a weekly or even a daily basis is a great...  lire plus

Point of View

The numerous hats one wears at a small agency and the fact that inbound briefs were less precise on deliverable meant each day was a bit like that...  lire plus

Point of View

While the creative brief is a fundamental part of the creative work, the key is to add value and inspiration for the team, not noise.  lire plus

Perspectives

I am a firm believer that strategists are do-ers and their role is to shepherd ideas throughout the process.  lire plus

Point of View

It’s not enough to capture consumer mindshare; we must be able to instill cultural meaning.   lire plus

Point of View

At Chemistry curiosity rules – we have the freedom to develop hand-crafted strategic solutions.   lire plus

Point of View

They think their job is just to be right. What I often find myself telling my teams is, there’s no point being right alone.  lire plus