The Gunn Report and Showreel of the Year, authored by Donald Gunn and Emma Wilkie, is an annual publication identifying and detailing the most awarded new work within the advertising industry. The first Report was published in 1999, and has since grown to be one of the most authoritative analyses of advertising campaigns worldwide. The Gunn Report is based on a simple idea. It combines the winners' lists from all of the world’s most important award contests, thus to establish the annual worldwide league tables for the Advertising industry. In 2013 this encompassed 46 shows in total – National, Regional and Global – and the winners at these shows in TV, Print, Digital and All Gunns Blazing. In a nutshell, The Gunn Report's function in life is to identify the most awarded new work in the world each year; to identify who is doing it; and to celebrate both.