| Titre | Higher Level of Chocolaty |
| Agence | Wunderman Thompson Toronto |
| Campagne | Higher Level of Chocolaty |
| Annonceur | Tim Hortons |
| Marque | Creamy Chocolate Chill |
| Date de première diffusion/publication | 2015 / 5 |
| Secteur d'activité | Chaînes de fast-food & de restaurants |
| Slogan | Higher Level of Chocolaty |
| Synopsis | We teamed up with illusionist Darcy Oake to launch our new Creamy Chocolate Chill by surprising unsuspecting Tim Hortons staff and customers with a levitation right before their very eyes. How would you react? |
| Philosophie | Tim Hortons newest summer drink is so delicious and chocolaty it literally takes things to a Higher Level of Chocolaty. |
| Problème | We needed to make people aware of this new drink and convince them that it's incredibly, amazingly, supernaturally good. |
| Résultat | We teamed up with illusionist Darcy Oake to blur the line between illusion and reality in order to deliver the message about Creamy Chocolate Chill in an unexpected way. |
| Type de média | Evènements |
| Longueur | |
| Plus d'info | https://youtu.be/8YLnCZI5K7w |
| Maison de production | Untitled Films |
| Production du son | TA2 |
| Montage | Rooster Post Production |
| Post production | Alter Ego |
| Directeur de la création | Brent Choi |
| Directeur de création | Matt Syberg-Olsen |
| Directeur de création associé | Nicole Ellerton |
| Directeur de création associé | Mark Lewis |
| Producteur | Elana Olavesen |
| Chef de groupe | Yvonne Leung |
| Directeur de clientèle | Renee Ray |
| Directeur Général | Darrell Hurst |
| Réalisateur | Tyler Williams |
| Monteur | Paul Jutras |
| Creative Advisor | Darcy Oake |