TitreThe Shadybug
Agence
Campagne The Shadybug
Annonceur ASN Bank
Marque ASN Bank
Date de première diffusion/publication
Secteur d'activité Services bancaires, investissements, services boursiers
Slogan Money can create happiness
Synopsis The Shadybug is the fourth chapter in ASN Bank’s brand campaign sharing its responsible ethos and actions under the guiding idea ‘zo maakt geld gelukkig’ (money can create happiness). In this approachable animated commercial, ASN Bank shares its strict door policy on the companies, countries and companies it lends to.Staying true to our signature ASN Bank style, the craft approach was a hybrid mix of miniature set and CG characters with soft fabric-like textures – complete with seams – integrated into their naturalistic environments.Adding new characters to the world of ASN Bank is always a pleasure, and for our first ‘bad guy’ we focussed on comedic timing and scale to play up to the absurdity of this little leader and his ideals: from his small ladybird stature compared to the bigger bugs, to his sly little actions and the silly sounds he makes.
Type de média Télévision
Longueur
Maison de production
Responsable de budget agence
Responsable de budget agence
Directeur de la production audiovisuelle
Producteur, agence
Directeur de création
Equipe créative
Directeur de création
Directeur artistique
Producteur, maison de production
Producteur son
Directeur de la photo
Chef décorateur
Monteur
Monteur
Coloriste
Effets spéciaux
2D Artist
2D Artist
2D Artist
2D Artist
3D Supervisor
3D Artist
3D Artist
3D Artist
3D Artist
3D Artist
3D Artist
3D Artist
3D Artist
3D Artist
3D Animation
Character Design
Character Design
Character Design
Character Design
Sound Designer
Compositeur de musique

Sélection de créations