Andrew Rogers, Principal, co-founded his company in 1990 with Geo Purdie and has over 25 years of experience in marketing communications. Over the past several years, he has built Purdie Rogers into a nationally recognized advertising & public relations firm focused exclusively for the home products, consumer electronics and auto aftermarket industries. Andrew has managed integrated digital marketing programs for clients such as Behr Paint, Caldera Spas, California Faucets, Corona Clippers, Chamberlain Group, Fiberon, Heath Zenith, Hot Spring Spas, Jinko Solar, Johns Manville, LEER, LG, Lotte, Marvel, Milgard, Oreck, Parex USA, Samsung, Sharp, Simpson Strong-Tie, Skyline and Weyerhaeuser, among other global, corporate organizations.
Andrew's expertise includes branding, positioning, consumer segmentation, strategic GTM planning, digital & traditional advertising, public relations and media buying. Andrew has a deep understanding of the communications tools necessary to reach key target audiences, including consumers, dealers, developers, architects, designers, builders, remodelers and retailers.