Borja Borrero

Borja Borrero

Executive Creative Director EMEA & LATAM at Interbrand, Madrid
Madrid, Espagne

A propos

Borja is Chief Creative Director at Interbrand for EMEA and LatAm, and thus is responsible for managing and raising the creative quality and reputation standards for those regions. He regularly participates as lecturer in universities (Complutense, IED, Elisava, IE…) and as a speaker in multiple events and branding forums at national and international level.

Since he joined Interbrand 15 years ago, Borja has led key national and international projects such as the repositioning of Movistar and the creation of Bankia, as well as, the historic change of Iberia Airlines and the reinvention of brands such as Repsol, Seat, TIM (Italy), Renault (France), Britannia (India), AJE Group (Perú), Renfe and Santander. Other relevant projects he has led are the repositioning and rebranding of Tendam (Cortefiel Group) and the merger of Lan & Tam Airlines (Latam) at a global scale.

He has led numerous projects that have received prestigious awards (Cannes, Red Dot, El Sol, D&AD, Laus…) and has been a juror for Cannes Lions, D&AD, IF and LIA awards among other festivals.

Borja holds a degree in Advertising and PR by Universidad Complutense of Madrid and a Master in Communications Design, specializing in Corporate Identity, at Pratt Institute (New York). Before joining Interbrand, he worked at McCann and Leo Burnett as Art Director and at FutureBrand as Design Director.

Postes

Executive Creative Director EMEA & LATAM
Madrid, Espagne
February 2004 - Actuellement ici (16 ans 6 mois)
Executive Creative Director EMEA & LatAm (Oct 2016 – Present)
Executive Creative Director at Interbrand for EMEA and LatAm and thus responsible for managing and raising the creative quality and reputation standards for Interbrand in those regions. Participating regularly as jury member in creative festivals and as a speaker in marketing and branding forums and universities at national and international level.

Director Creativo Ejecutivo EMEA (West Europe) & LatAm (Feb 2004 – Sep 2016)
Jurado en Cannes Lions
Design Director
Madrid, Espagne
November 2000 - October 2003 (2 ans 11 mois)
Dirección de diseño y gestión de equipos multidisciplinares
Director de Arte
Madrid, Espagne
1998 - 2001 (3 ans)
Definición y concepto para nuevos territorios creativos en la comunicación publicitaria para las marcas

Formation

Masters in Communication Design

1995 - 1996 (1 an)
Other Activities: Director del Computer Lab

Licenciatura en Publicidad y Relaciones Públicas

1988 - 1993 (5 ans)
Young Creatives at Cannes

Talents similaires

Mariano Jeger
VP, Executive Creative Director SS LATAM
R/GA
James Temple
EVP, Executive Creative Director, MD, EMEA
R/GA
Vitor Menezes
Creative Director EMEA
VMLY&R / Red Fuse
Khalid Latif
Creative Director EMEA
Weber Shandwick
Caitlin Ryan
Regional Creative Director, EMEA Facebook and Instagram
Facebook
Diego Medvedocky
Chief Creative Officer Latam
Grey Group
Howard Smiedt
Chief Creative Officer - EMEA
Geometry Global EMEA
Katrien Bottez
Executive Creative Director
FAMOUS

Créez votre profil talent sur AdForum

Commencez