adidas - "Jeremy"

180 Amsterdam

180 Amsterdam Amsterdam, Pays-Bas

6657

Marque: adidas
Pays: Pays-Bas

Annonceur: adidas

Titre	Jeremy
Agence	180 Amsterdam
Campagne	Gold Is Never A Given (print/online) - adidas
Annonceur	adidas
Marque	adidas
Mise en ligne	Août 2008
Secteur d'activité	Mode, vêtements, chaussures
Slogan	Impossible is Nothing
Synopsis	To celebrate the start of the 2008 Olympic Games adidas and 180 Amsterdam (180\TBWA) have created a global print campaign called Gold is never a Given featuring Olympic favourites Tyson Gay, Allyson Felix, Veronica Campbell-Brown, Jeremy Wariner, Yelena Isinbayeva and Haile Gebrselassie. In February 2008, these six adidas athletes flew to Beijing six months before the Olympic Games began. Why? Because as gold medal favorites they knew winning is never guaranteed. Thats why they were there in sub 0o temperatures training and familiarizing themselves with the host city. adidas and 180 Amsterdam went there to capture it. The results are twelve iconic executions of the athletes in training. GOLD IS NEVER A GIVEN
Type de média	Presse & publications
Photographe	Gus Powell
Maison de production	2D Photo Productions
Acheteur d'art	Kristina Floren
Artiste / Dessinateur	Emile Wilmer
Chef de projet	Piers Bebbington
Producteur print	Marlon Lee
Producteur print	David Corfield
Planneur	Andy Edwards
Responsable de budget agence	Caroline Britt
Business Director	Geoff Coyle
Infographiste	Emile Wilmer
Concepteur / rédacteur	Carlos Furnari
Directeur artistique	Paulo Martins
Directeur de création	Carlos Furnari
Directeur de création	Paulo Martins
Directeur de création	Dean Maryon
Marketing Director	Kieran Riley