You never know what path you are going to take or where you are going to end up with certainty, but that’s ok as long as you are constantly moving forward.
My original career path was engineering. I chose that major in college because I was strong at math. I graduated with a degree in mechanical engineering, but I quickly changed course to marketing when I went to Columbia Business School to get an MBA. My next stop was a job at one of the greatest marketing companies in the world, P&G.
Before I knew it, my entrepreneurial spirit would lead me from client side to the agency side. I joined the Cincinnati office of The Waylon Company (Now a part of Momentum Worldwide). I used my knowledge of marketing and P&G to build the fledgling office. While I was growing the Cincinnati office, I watched the owners of the agency grow the overall company and position it for acquisition. A new goal and path came into view.
After 6 years at Waylon, I changed course again when I bought into Barefoot Advertising (Now Barefoot Proximity, a div. of BBDO and Omnicom). What started out as privately owned traditional advertising agency evolved into a digital / content marketing agency. Businesses can change paths too. Barefoot Proximity grew from 10 employees to over 150 while becoming P&G's benchmark digital agency and one of BBDO’s fastest growing business units. I led the P&G brand account during most of my journey with Barefoot.
In late 2012, another path emerged. That's when I convinced my younger sister, a talented speech pathologist, to start a speech therapy business. I saw an opportunity to combine my sister’s skills with my branding, marketing and digital knowledge to create a business with a lot of potential in a market that has not been traditionally marketed. I started Kidmunicate Pediatric Speech Therapy LLC.
January 2015, I sold my remaining shares of Barefoot Proximity to concentrate on franchising Kidmunicate. I can’t wait to see where this path leads.