Fabien Chiaffrino
Copywriter / Art Director at Publicis Conseil
Paris, France
TitreORANGE FOOTBALL(S)
BriefAfter 15 years of football sponsorship, Orange decided to even further strengthen its proximity to African football. So its new campaign spoke directly to the fans. “Official” football, the one played on a regulation football field, isn't the only one that counts. Every kind of football matters: amateur leagues, amongst friends, family, 2-2, or 4, or 40… with sneakers, sandals or even barefoot. Everyone plays their own football. Because all these football(s) are driven by one thing: passion.
Agence
Campagne ORANGE FOOTBALL(S)
Annonceur Orange International
Marque Orange
Mise en ligneNovembre 2019
Secteur d'activité Communication Corporate / Institutionnelle
Synopsis Orange presents Football(s).During the Africa Cup of Nations Total, Egypt 2019, Orange, as a proud sponsor of the competition, launches its new African football topics related communication platform.
Type de média Télévision & Cinéma
PDG
Directeur de création
Copywriter / Art Director
Copywriter / Art Director
Group Account Director
Group Account Director
Direction commerciale/Conseil client
Direction commerciale/Conseil client
Direction commerciale/Conseil client
Planneur stratégique
Planneur stratégique
Producteur, agence
Producteur, agence
Maison de production
Maison de production
Réalisateur
Brand Director
Brand Director
Brand Director

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