Beats by Dre - "LeBron James in Re-Established 2014"

R/GA

R/GA Los Angeles, Etats-Unis

Awards

17592

Marque: Beats by Dre
Pays: Etats-Unis

Annonceur: Beats Electronics LLC.

Titre	LeBron James in Re-Established 2014
Agence	R/GA
Campagne	Re-Established 2014
Annonceur	Beats Electronics LLC.
Marque	Beats by Dre
Date de première diffusion/publication	2014 / 10
Produit	Powerbeats2 Wireless
Secteur d'activité	TV, HI FI, magnétoscopes & accessoires
Synopsis	The words “Akron Est. 1984” are inked on LeBron James’ body. Moving back to Cleveland in 2014 is the re-establishment of his legacy in Northern Ohio. He now embarks on the next and greatest chapter of his career. This offseason, with Powerbeats2 Wireless, LeBron has re-established his body through intense training. He’s also re-established his legacy and connections to the community in Akron. Powerbeats2 Wireless combines the emotion of Beats and the power of wireless to allow athletes to be free to test their limits and play as hard as they can. Uncover the stories that made LeBron James here: http://beats.is/LeBronPlaylist Shop Beats by Dre Powerbeats2 Wireless Earphones here: http://www.Powerbeats2Wireless.com Track: Take Me to Church by Hozier iTunes: http://beats.is/iHozierBeats Music: http://beats.is/bmHozier
Type de média	Télévision
Longueur	153 seconds
CMO, Head of Global Marketing, Beats By Dre	Omar Johnson
Vp, Global Marketing, Beats By Dre	Jason White
Brand Marketing Director, Beats By Dre	Kevin O'Connor
Director of Advertising, Beats By Dre	Diallo Marvel
Executive Producer, Beats By Dre	Kerli Teo
Producer, Beats By Dre	Ana Julfayan
Post Production Producer, Beats By Dre	Cindy Chapman
Directeur de création	William Esparza
Directeur de création	Zach Hilder
Directeur de création associé	Lauren Smith
Directeur de création groupe	James Stephens
Chef de groupe	Marco Koenig
Maison de production	The Sword Fight
Montage	Spot Welders
Directeur artistique	Rance Randle
Concepteur / rédacteur	Kervins Chauvet
Monteur	Leo Scott
Post-production Producer	Carolina Sanborn