At the insistence of his copywriter, Seyoan Vela, Colin reluctantly gave up van driving for a job at Lowe Howard-Spink, and was lucky enough to work on clients like Smirnoff, Heineken and Vauxhall.
After seeing the fantastic Chiat/Day London offices, the pair moved to work on First Direct, The Observer and The Bodyshop. In 1995, they became founder members of St. Luke's, and had a lot of fun putting Eric Cantona on the Eurostar, making shorts films for Radio One, using Gremlins to improve Adult Literacy and generally enjoying the Nathan Barley-style madness of it all. After nine years they opted for a different kind of madness at Euro RSCG London, as CDs on Evian, LG, Uniqlo and Co-op.
In 2007 they started their own company, Ether, to explore alternative advertising methods, and after working with Grey on successful Toshiba and Fortis pitches, moved to Amsterdam as ECDs.
In his spare time Colin enjoys boring people about typography, playing video games, and writing about himself in the third person.