Abloy - "The Escapist"

Folk Finland

Folk Finland Helsinki, Finlande

Awards

6296

Marque: Abloy
Pays: Finlande

Annonceur: Abloy

Titre	The Escapist
Brief	An escape artist prepares to take the plunge into a transparent tank of icy water. He’s bound in locks, chains and shackles. But who’s that lurking in the wings, looking on with great interest? The cut-price Houdini is lowered into the water and…fails to escape. The crowd is concerned. The MC is worried: they’re going to have to yank the escapist out. And the man in the wings is happy. He’s the founder of Abloy, maker of the world’s first unpickable lock. Mr Emil Henriksson invented the Abloy Lock, which protects almost every Finnish home and many other households and establishments around the globe. Here we meet Mr Henriksson as he invents his way around the world and across time. From the moment he creates a lock that cannot be picked to the evolution of the virtual lock in modern times, the great inventor is finally given a story as big as his talents, on the occasion of Abloy's 110th anniversary.
Agence	Folk Finland
Campagne	Abloy
Annonceur	Abloy
Marque	Abloy
Mise en ligne	Novembre 2017
Secteur d'activité	Électroménager, meubles et jardinage
Synopsis	Story of The Immortal Mr. Henriksson to celebrate Abloy's 110th anniversary and Finland's most remarkable invention; Abloy Lock. Abloy is a company which is one of the leading manufacturers of locks, locking systems and architectural hardware. It’s also world’s leading developer of products in the field of electromechanical locking technology. Abloy locks protect basically every Finnish home, but also many of the most prestigious establishments around the world like the Hermitage Museum, Eiffel Tower, British Museum and Panama Channel to name a few. In early 1900 Mr. Emil Henriksson invented the Abloy Lock. According to the knowledge we have of Mr. Emil Henriksson (1886–1959) is that he was a mechanic by trade, artist, linguistic, traveller and above all else, a problem-solver by heart. His greatest invention was the first lock that could not be picked. Henriksson’s invention continues to be the foundation for all Abloy locking systems, which are designed and manufactured in Finland. The lock was named as the most significant invention in Finland by the Foundation for Finnish Inventions in 1999.
Type de média	Télévision
Directeur de la création	Marko Vuorensola
Directeur de la création	Tommi Laiho
Equipe créative	Marko Vuorensola
Concepteur / rédacteur	Tommi Laiho
Concepteur / rédacteur	Niklas Lilja
Concepteur / rédacteur	Pekka Hara
Maison de production	Family Film Budapest
Producteur exécutif	Petteri Lehtinen
Sociéte de création sonore	Timo Anttila
Son	Humina
Directeur de la photo	Kjell Lagerroos
Effets spéciaux	Sakari Hakkarainen
Effets spéciaux	Tauno Sillanpää
Effets spéciaux	Kim Suponin
Directeur de clientèle	Pia Dahlman
Post production	Valve Media
Producteur, agence	Janni Hyvärinen
Monteur	Timo Montonen
Acteur / vedette	Anders Sanzén
Distribution	Carl-Petter Montell
Musique	Lauri Porra
Coloriste	Henri Pulla
Voix-off	Paul Shelley
Assistant Réalisateur	Zoltán Gyovai
Location Manager	Gergő Bakos
Maquilleur	Erzsébet Forgács
Associate creative	Jotti Taival
Associate creative	Kimmo Korhonen