|Titre||The Fight Against Breast Cancer Made Me Stronger|
|Campagne||10 years - Pink Ribbon Magazine|
|Annonceur||Pink Ribbon Inc.|
|Marque||Pink Ribbon Magazine|
|Date de première diffusion/publication|
|Secteur d'activité||Journaux, magazines, livres|
|Slogan||Together wer're stronger|
|Problème||Pink Ribbon Magazine has one advantage compared to other magazines: it is also a charity. And that is the main purchase motivation for women. They don't just buy the magazine for its content, but more importantly because they want to support the fight against breast cancer. Therefore each year the challenge for the campaign is to touch a nerve with women and awaken their sympathy for the breast cancer charity so that they buy the magazine.|
|Type de média||Presse & publications|
|Directeur de création||Seyoan Vela|
|Directeur de création||Colin Lamberton|
|Directeur artistique||Phoebe Dawson|
|Concepteur / rédacteur||Peter van den Heuvel|
|Responsable de budget agence||Catherine Dijkstra|
|Digital Director||Oscar Asmoarp|
|Digital Producer||Tim Sadjak|
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