Titre | Buddha |
Agence | Leo Burnett Paris |
Campagne | Adventure is on the road |
Annonceur | FCA France |
Marque | Jeep |
Date de première diffusion/publication | 2017 / 3 |
Secteur d'activité | 4x4 |
Synopsis | To drive a Jeep means not knowing where your journey will end. It’s the possibility to go anywhere … with the only limits being your imagination. No longer content to push traditional fantasies of off-roading, Jeep, the world leader in 4x4, wants to deliver a message much more realistic and in line with today’s usage of SUV. Every time we get behind the wheel of a Jeep, it’s the dawn of a potential adventure. In these three magnificent visuals produced by Leo Burnett France, Jeep reminds us that adventure is not just the preserve of the off-road… It can also be found on it. |
Type de média | Presse & publications |
Directeur de la création | Kurt Novack |
Directeur de création | David Martin Angelus |
Directeur artistique | Mohamed BARECHE |
Concepteur / rédacteur | Montassar Chlaika |
Directeur de la photo | Régis Perrone |
Directeur de clientèle | Thibaud LE NENAON |
Media Services | Claire Sougy |
3D Artist | Salamagica |
Création d'image | Watch out |
Photographer's Agent | Anne Lecerf |
Responsable de la publicité (annonceur) | Sébastien Perrais |
Director of Advertising | Stéphane Labous |
Marketing Director | Matthieu Berne |
Communication and PR Manager | Olivier Bouelharrag |