Jeff Ferro
VP Production at Pereira O'Dell
San Francisco, Etats-Unis
TitreToday We've Got to Play!
Campagne Today we've got to Play!
Annonceur Gym-Mark, Inc.
Marque Gymboree
Date de première diffusion/publication
Secteur d'activité Vêtements pour enfants
Slogan #cherishchildhood
Synopsis “Today we’ve got to play!” tugs at the hearts of parents everywhere in this uplifting promo video. In a grow-up-too-fast world, Gymboree wants everyone to take a moment to inspire, celebrate and champion the pure joys of childhood. Featuring whimsical shots of children playing and enjoying being young, the video aims at showing parents that each moment of childhood should be savored. Gymboree thoughtfully applies their unique knowledge of how kids play and explore in every piece of clothing they make, ensuring the clothes have the comfort durability and innocent, yet fun style that work for kids and parents alike.
In addition to posting the video on Facebook, Twitter, and Instagram, they ask viewers to share their favorite cherished childhood moments using the hashtag #cherishchildhood. 
Type de média Film Web
Plus d'info
Responsable de la création
Chief Executive Officer
Directeur de création
Directeur artistique
Chef de groupe
VP, Director of Production
Integrated Producer
Business Affairs Director
Directeur de la photo
Production Intern
Production Intern

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