| Titre | LX Celsius |
| Agence | Leo Burnett Publicidade, lda. |
| Campagne | LX Celsius – The Lisbon weather forecast powered by the people’s clotheslines. |
| Annonceur | Lisbon City Council |
| Marque | Lisbon City Council |
| Date de première diffusion/publication | 2016 / 4 |
| Secteur d'activité | Services d'information du gouvernement |
| Synopsis | LX Celsius is a meteorological app that reports the local forecast based on one of Lisbon’s iconic elements: the Clothesline. Based on this iconic element, we’ve created an app that reports the local forecast. But more than that. It also suggests the perfect activities for the days’ weather. Come rain or shine. The app also provides specific sounds for each season. The LX Celsius is already available for free download on the App Store.Coming soon, on the Google Play. |
| Philosophie | Around the world, people check the weather forecast by peeking at the news.In Lisbon, people just peek at their neighbours’ clotheslines. Based on this iconic element, we’ve created an app that reports the local forecast. But more than that. It also suggests the perfect activities for the days’ weather. Come rain or shine. The app also provides specific sounds for each season. |
| Problème | To promote the city. |
| Résultat | LX Celsius is a meteorological app that reports the local forecast based on one of Lisbon’s iconic elements: the Clothesline. The Leo Burnett Lisboa and the Lisbon City Council invite everybody, from citizens to tourists, to download the app and discover the local forecast powered by the people’s clotheslines. The app was developed in collaboration with WIG digital agency, and Dizplay Soundlab was in charge of the sound production. The LX Celsius is already available for free download on the App Store.Coming soon, on the Google Play. |
| Type de média | Applications |
| Longueur | |
| Bande son | Dizplay Soundlab |
| Plus d'info | https://itunes.apple.com/pt/app/lxcelsius/id1077486441?mt=8 |
| Directeur de la création | Luciana Cani |
| Directeur de création | Steve Colmar |
| Art Supervisor | Nuno Salvaterra |
| Directeur artistique | Guilherme Nunes |
| Directeur artistique | Bernardo Pimentel |
| Concepteur / rédacteur | Raul Palhares |
| Concepteur / rédacteur | Diogo Figueira |
| Designer | Nuno Salvaterra |
| Designer | António Silva |
| Producteur | Hugo Lage |
| Producteur | Inês Correia |
| Responsable de la production | Cristina Almeida |
| Producteur | Antonio Junior |
| Contributions agence | Rafaela Andrade |
| Développeur de logiciels | João Ferreira |
| Développeur de logiciels | Luís Antunes |
| Sound Recording | Rui Miguel |
| Sound Recording | Jorge Cabanelas |
| Sound Designer | Rui Miguel |
| Photographe | Gnunes Myopia |
| Développeur de logiciels | WIG |
| Sociéte de création sonore | Dizplay Soundlab |
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