TOPITO - "TOPITO FOOTPOLL"

We Are Social

We Are Social Paris, France

5737

Titre	TOPITO FOOTPOLL
Agence	We Are Social
Campagne	TOPITO FOOTPOLL
Annonceur	TOPITO
Marque	TOPITO
Mise en ligne	Novembre 2018
Secteur d'activité	Médias, édition, production
Synopsis	At Topito, we’re a social media publisher who always try to to entertain its fans.So we asked ourselves, how could we keep our fans engaged duringthe World Cup? One of the biggest distractions ever.During the World Cup, people love to predict match results. So we decided to use Instagram Polls to allow our followers to make their predictions!But at Topito, we like to keep things fun, so we created an illustration for every single game.Built around the Instagram poll button, these illustrations were all related to players, teams, countries and the ongoing results of the tournament, all created with attention to craft and copywriting.64 illustrations, that kept our fans engaged throughout the entire event.Results:-1 million votes-+10% Followers (25K)-An engagement rate 3 times higher than usual.
Type de média	Médias sociaux
Président	Sandrine Plasseraud
Founder	Sandrine Plasseraud
Deputy Managing Director	Ludovic Chevallier
Directeur de la création	Thomas Guilhot
Directeur de création	Nicolas dumenil
Directeur artistique	Jacques Denain
Concepteur / rédacteur	Philippe Lesesvre
Illustrateur	Jacques Denain
	Victor Marco
Sound Designer	Nick Mckerl