World Press Photo Annual - "Speaking Images 2015"

Serviceplan Group

Serviceplan Group Munich, Allemagne

14111

Titre	Speaking Images 2015
Agence	Serviceplan Group
Campagne	Speaking Images 2015
Annonceur	World Press Photo Annual
Marque	World Press Photo Annual
Date de première diffusion/publication	2015
Secteur d'activité	Salons, événements & festivals
Synopsis	Each year, World Press Photo honours the world’s best photographs in journalism. And in 2015, World Press Photo will be lending these images a voice with a special edition of its yearbook: the first book ever to have pages/images consisting of printed loudspeakers. Thanks to an innovative and patented technology developed with the University of Chemnitz over several years, it is now possible to let each page speak for itself. Each printed image is also a printed loudspeaker. As soon as the page is turned, sound is emitted by the loudspeaker which covers its entire surface. The sound then stops on the next page. Each image therefore tells the observer its own unique story, provides background information and evokes emotion with genuine voices and authentic sounds.
Type de média	Marketing Direct
Longueur	120 seconds
Responsable de la création	Alexander Schill
Directeur de la création	Cosimo Möller
Directeur de création	Matthias Harbeck
Producteur, agence	Katy Pergel
Concepteur / rédacteur	Cosimo Möller
Concepteur / rédacteur	Valerie Koch
Concepteur / rédacteur	Leonardo Assad
Directeur artistique	Fabian Hupfauf