Senior management, marketing and advertising executive with broad-based experience in leading creative businesses, integrated marketing communications programs, agency management and operations, global account management and entrepreneurial endeavors. Proven track record of brand building, client partnership, integrated team leadership, creative collaboration, business development, talent management and financial performance delivery.
Experienced marketing leader who has helped build some of the most valuable brands in the world. In doing so, has served major global and national brands - as well as their CMOs and marketing organizations - while leading the creation of actionable programs which deliver positive impact on marketer growth and brand building, based on strategic insights, research and creativity.
Experience spans all forms of creative content including advertising, integrated marketing, mobile, digital, social media, earned media, branded entertainment, sports and entertainment marketing, gaming and more. Successfully partnered with three of Creativity Magazine's 50 most influential creative people of the past two decades. Built an extensive network of contacts around the world, across the country and inside Nashville and the Southeast region.
Specialties: Extensive category-specific experience in packaged goods, beverages, beer and distilled spirits, business-to-business, pharmaceuticals, telecommunications and retail. Helped build and grow successful brands from leading companies including Anheuser-Busch InBev, FedEx, AT&T, Sanofi-Aventis, Coca-Cola Company, Heineken USA, Kraft Foods, Abbott Nutrition, Molson Breweries, UDG/Diageo and Blockbuster.