| Titre | NIKKEI Blend |
| Agence | Dentsu Inc. |
| Campagne | NIKKEI Blend |
| Annonceur | NIKKEI Inc. |
| Marque | NIKKEI |
| Date de première diffusion/publication | 2019 / 3 |
| Secteur d'activité | Services bancaires, investissements, services boursiers |
| Synopsis | The Nikkei Stock Average is one of the most important indexes of the Japanese economy. But its fluctuations are mostly irrelevant to the general public. So what if the index was linked to their daily lives? Even those who don't read the morning business pages tend to start their day with coffee. Enter Nikkei Blend, the first coffee whose taste changes with the stock market. Based on real-time Nikkei Stock Average data, the coffee gets stronger or weaker as prices rise or drop. The project literally gave people a taste of the economy. |
| Type de média | Expérience extérieure interactive |
| Longueur | |
| Directeur de création | Kazuhiro Shimura |
| Directeur artistique | Yusuke Imai |
| Planneur | Ryo Seki |
| Concepteur / rédacteur | Ryo Sasaki |
| Planneur | Junta Yoshikawa |
| Responsable de budget agence | Kikuchi Miki |
| Responsable de budget agence | Togo Fujii |
| Producteur, maison de production | Takashi Kibe |
| Producteur, maison de production | Tatsuya Murayama |
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