| Titre | We Don't Always March Straight |
| Titre (langue originale) | We Don't Always March Straight 1 |
| Brief | When Sweden hosted EuroPride, the Swedish Armed Forces wanted to make a statement that could echo across Europe. |
| Agence | Volt |
| Campagne | We Don't Always March Straight |
| Annonceur | Försvarsmakten (The Swedish Armed Forces) |
| Marque | Swedish Armed Forces |
| Date de première diffusion/publication | 2018 / 8 |
| Secteur d'activité | Recrutement des fonctionnaires, de la police et de l'armée |
| Slogan | We don't always march straight. But no matter where or when we march, we always stand up for your right to live the way you want with whoever you want. Read more about how we work to protect freedom and the right to choose the way we live at forsvarsmakten.se |
| Synopsis | This year’s Pride Festival was a bit special since Sweden also was the host of EuroPride. Together with an image portraying two soldiers in rainbow camouflage and the copy above Forsvarsmakten (The Swedish Armed Forces) wanted to make a statement suitable for the occasion that could echo across Europe. |
| Type de média | Presse & publications |
| Plus d'info | http://www.forsvarsmakten.se/ |
| Directeur artistique | Johanna Johanssons |
| Directeur artistique | Jörgen Berglund |
| Concepteur / rédacteur | Christian Heinig |
| Concepteur / rédacteur | Daniel Jakobsson |
| Chef de projet | Malin Almqvist |
| Directeur de la production | Sofia Heinig |
| Planning Team | Cornelia Wangel |
| Final Art Work | Asa Stjårnquist |
| Directeur de clientèle | Henrik Stampe |
| Photographe | Martin Lidell |
Plus de réalisations
VOIR TOUSWe Don't Always March Straight 2
- MARQUE:
- Swedish Armed Forces
- AGENCE:
- Volt
We Go All the Way
- MARQUE:
- Swedish Armed Forces
- AGENCE:
- Volt
We Go All the Way
- MARQUE:
- Swedish Armed Forces
- AGENCE:
- Volt