TONY WAISSMANN
Chief Creative Director at Geometry Argentina
Buenos Aires, Argentine
TitreWINE
Agence
Campagne UPS & DOWNS
Annonceur Volkswagen
Marque Volkswagen Trucks
Date de première diffusion/publication
Secteur d'activité Camions, pick-ups
Slogan 20 years riding the ups and downs of Argentina
Synopsis UPS & DOWNS:

Trucks are fundamental for national commerce. They transport the country´s production from one spot to the other covering kilometers and kilometers.
In Latin American countries, economic crises are a dime a dozen and this affects the amount of production, transportation and exportation.
Our countries ups and downs jeopardize our commerce and production but despite all of this Volkswagen has been able to surpass this for the past 20 years since they began in 1998 and are stronger than ever.
Philosophie UPS & DOWNS:

Trucks are fundamental for national commerce. They transport the country´s production from one spot to the other covering kilometers and kilometers.
In Latin American countries, economic crises are a dime a dozen and this affects the amount of production, transportation and exportation.
Our countries ups and downs jeopardize our commerce and production but despite all of this Volkswagen has been able to surpass this for the past 20 years since they began in 1998 and are stronger than ever.
Problème UPS & DOWNS:

Trucks are fundamental for national commerce. They transport the country´s production from one spot to the other covering kilometers and kilometers.
In Latin American countries, economic crises are a dime a dozen and this affects the amount of production, transportation and exportation.
Our countries ups and downs jeopardize our commerce and production but despite all of this Volkswagen has been able to surpass this for the past 20 years since they began in 1998 and are stronger than ever.
Résultat UPS & DOWNS:

Trucks are fundamental for national commerce. They transport the country´s production from one spot to the other covering kilometers and kilometers.
In Latin American countries, economic crises are a dime a dozen and this affects the amount of production, transportation and exportation.
Our countries ups and downs jeopardize our commerce and production but despite all of this Volkswagen has been able to surpass this for the past 20 years since they began in 1998 and are stronger than ever.
Type de média Presse magazine
Responsable de la création
Directeur de création
Directeur de création
Directeur de la création
General Account Director
Account Director
Chef de groupe
Retouch Artist
Maison de production
Producteur

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