Samuel Huang

Samuel Huang

Senior Planner at Publicis Luxe
Shanghai City, China, Chine

A propos

Ce profil a été créé car Samuel Huang a été référencé(e) sur AdForum

Langues
  • Chinois - Native
  • Anglais - Native

Postes

Senior Planner
Publicis Luxe Shanghai
Chine
July 2018 - Actuellement ici (2 ans 1 mois)
CLIENTS SERVED:
– Lifestyle: adidas neo
– Beauty: Biotherm / Lancôme / YSL Beauté
– Watch & Jewelry: Boucheron / Swarovski
Strategic Planner / Social Media Planner
Shanghai, Chine
July 2016 - July 2018 (2 ans)
RESPONSIBILITIES:
– Developed and defined yearly digital/social communication strategy and guidelines for clients
– Created and executed digital/social campaign communication plans for clients
– Monitored and measured the social performance of clients and competitors, and provide periodical as well as campaign performance reports
– Served as an expert on trends, technology, and design on social media for the internal team and clients
– Worked closely with copywriters and art directors in creative ideation

CLIENTS SERVED:
– Beauty: Biotherm / Clarins / Sephora
– Fashion: Bally / Etam / Taobao / Saint Laurent
– Watch & Jewelry: Audemars Piguet / Bulgari / Tiffany & Co.
– Lifestyle: Airbnb / Club Med / Impossible Foods / Tmall Global
– Spirit: Rémy Martin
Senior Research Consultant / Research Consultant
Kantar Media CIC
Chine
August 2015 - July 2016 (11 mois)
RESPONSIBILITIES:
– Processed and analyzed social media data from various platforms (Weibo, WeChat, Facebook, Twitter, Instagram, etc.)
– Penned regular/ad hoc reports with insights and strategic recommendations for improvements
– Developed and maintained great relationships with clients and third-party vendors
– Worked as a product manager to develop new research products (reports, dashboards, etc.)
– Provided support in creating materials for business development (infographics, decks, videos, etc.)
– Chaired the employee benefits committee, working with the administrative on budget management, purchasing and event organisation

CLIENTS SERVED:
– Education: British Council
– Fast Fashion: C&A
– FMCG: Nestlé / Royal Canin
– Luxury: Burberry / Chanel / Kering Group

Formation

B.S. in Communication

January 2013 - May 2015 (2 ans 4 mois)

A.A.

September 2010 - December 2012 (2 ans 3 mois)

Talents similaires

Marty Mercado
Senior Brand Planner
Carmichael Lynch
Bruno Midea
Planner
Salles Chemistri
Jessica Roberts
Senior VP
Anson-Stoner, Inc., Winter Park
Damián Vial Loiseau
Planner
Ogilvy Chile
Vince Usher
Planner
BBDO
Stevie Brown
Planner
Evocatif
Jeff Walker
Senior Partner
VSA Partners
Annabel Dauphin-Kuentzmann
Senior Tv producer
Groupe Mazarine, Paris

Créez votre profil talent sur AdForum

Commencez