Insights: The Cutting Edge of Advertising

Ad industry thought leaders discuss creativity, business trends and how technology is revolutionizing advertising.

on 27 July 2017
How adding real-time feedback to annual agency evaluations reduces undesirable surprises and boosts long-term client/agency performance  lire plus

on 26 July 2017
London's Unbound festival offered a glimpse of new startups, from sensory pods to subscription jewelry. lire plus

Mark Tungate
par Mark Tungate on 20 July 2017
A director can make all the difference to your film – so how do you find the right one? As a source of ad talent, Adforum asked three agency production experts to take us through the process.  lire plus

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