Insights: The Cutting Edge of Advertising tag: awards - Insights

Ad industry thought leaders discuss creativity, business trends and how technology is revolutionizing advertising.

Laure Vandeghinste
par Laure Vandeghinste on  6 February 2020
Last year more than 7000 different case study films were entered at the Cannes Lions Festival. You could argue that case films have become the most important element of any creative idea. Unfortunately, making a good case film is still an ordeal for many. The book “From Cold Case to Gold Case” brings relief. It’s the first complete guide for case study films, written by award winning creative Peter Ampe. lire plus

Mark Tungate
par Mark Tungate on  2 October 2019
We delved into the digital award winners of the recent Spikes Asia competition to pick our favourites. lire plus

Gianluca Gualtieri
par Gianluca Gualtieri on 18 June 2014
As you know, this year's edition of the Cannes Lions Festival is now well underway. The event is recognised as one of the best thermometers of creativity levels in each country. Last year, the Italian... lire plus

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