Businesses must rethink growth strategies, finds Accenture
People’s relationship with work, technology and the planet has shifted, pushing companies to design new ways of doing business, reports Accenture lire plus
Insights: The Cutting Edge of Advertising tag: technology - Insights
Ad industry thought leaders discuss creativity, business trends and how technology is revolutionizing advertising.
How the Battle Against Cyber Crime Can Inspire Innovation
By developing a culture that can both drive and react to change, we reduce biases for resistance and build an expectation for it. lire plus
How to tap the gaming market
Having long found it hard to reach this sought-after audience, are agencies finally getting their game on? lire plus
A-Commerce & The Rise of Bots
"Shoppers with more important things to do – and that’s all of them – will embrace the outsourcing of certain retail experiences to algorithms and smart devices." lire plus
Agencies Ready For IoT Enabled Marketing Customization Will Thrive
The IoT market is slated to double in size from 2015 at 15.4 billion connected devices to 30.7 billion devices by 2020. lire plus
Unbound London 2017
London's Unbound festival offered a glimpse of new startups, from sensory pods to subscription jewelry. lire plus
Creativity Builds Your Brands. Here’s How Technology Makes Them Stronger
Leo Burnett Chief Marketing Officer Katie Newman explains how new tools make marketing more relevant and impactful lire plus
Disrupting the Disruptors
A marketer's survival guide for the connected age. lire plus
What’s On The Horizon In UI, VR, AR & AI
Rebecca Bedrossian, Global Content Director of POSSIBLE, discussed the acronyms that represent disruption and innovations—UI, VR, AR, AI—with futurist Amy Webb. lire plus
Boomers As Early Adopters. WHAT?
Boomers a little younger shop online to ensure they're getting the best deal possible on the new lawnmower. And most have embraced finding their way through GPS navigation. lire plus