Titre | Vingflex Travelstories |
Agence | Forsman & Bodenfors Göteborg |
Campagne | Vingflex Travelstories |
Annonceur | Ving |
Marque | Ving My Travel Sweden |
Mise en ligne | Décembre 2007 |
Secteur d'activité | Agences de voyages, tour opérateurs |
Philosophie | Sweden's largest travel company, Ving, was looking for ways to increase the number of booked trips on their website. But with advertising running at full tilt, what could they do to talk more people into choosing Ving? The solution was simple: let the customers speak! |
Type de média | Sites Internet |