The Most Creative Campaigns & Agencies By Business
The AdForum Business Creative Report 2022
Welcome to our exclusive new ranking of the most awarded campaigns by business sector.
The AdForum Business Creative Report is based on the results of the many awards shows we monitor, including
Cannes Lions,
the Epica Awards,
D&AD,
the Clios,
the One Show,
the LIA,
Eurobest,
Adfest,
Dubai Lynx,
New York Festivals,
the FAB Awards,
the World Luxury Award,
Andy Awards
- and many more.
In short, the overall results are gleaned from each campaign's performance in just about every prestigious show out there, adding up to a compendium of outstanding creativity. (Click here to know more about the methodology)
For the first time, the ranking offers an insight into the best performing campaigns in individual market segments.
What's new this year!
The most awarded advertising campaign in the world was a print campaign: “Better With Pepsi” by Miami-based agency Alma.
We have included a new category – Entertainment & Leisure - and added a regional focus on the results.