Interviews de la communauté publicitaire
Interviews mises en avant
The New Normal: Peter Carr, Massïf
It’s all about keeping constantly in touch with the employees in checking that they are okay not just in their work but importantly in their social... lire plus
Shift Culture For the Better: Kristi Lira + Emma Z. Green, TBWA\Chiat\Day LA
If culture isn’t a monolith, agencies shouldn’t be, either. lire plus
Get Ready To Experience, Again
A Conversation With Dee Hall, Executive General Manager, Advantage Solutions, Chicago, Il lire plus
Creating New Experiences: Gavin Bennett, Havas CX Canada
We are making these experiences for people that come from a myriad of backgrounds, and it’s important that variety is reflected in those who are... lire plus
A Constant Evolution: Kimbo Kevin Brenes, McCann San José
The most important thing is to never feel that we already know everything, the world goes at a thousand kilometers per hour and evolves every second. lire plus
Retour sur l'opération de rentrée de la mie câline avec le cercle du Cookiz, le cookie carré
Découvrons ce qui se cache derrière le cercle le plus carré d'amateurs de cookies en interrogeant l'agence OP1C, à l'origine de l'opération Cookiz... lire plus
Welcoming New Opportunities: Emma Ward, Havas CX Canada
I think that we can all get caught up in our projects and deadlines which can sometimes affect our ability to walk away from our desks at the end... lire plus
The Best of Both Worlds: Audrey Shaefer, Havas Chicago
Let’s rewrite some of those archaic advertising 101 textbooks and showcase what advertising really is like today. lire plus
A New Perspective: Sierra Avery, ICF Next
Especially in the advertising industry, fresh and imaginative thinking is at the front of great work which derives from young creatives. lire plus
Pumpkin, la carte bancaire avec Cashback prend la parole de manière décalée
« On n’est pas très frais. », « On ne vaut pas un rond. » et « On vire tous nos clients. », la campagne de la carte bancaire cashback Pumpkin... lire plus