Interviews de la communauté publicitaire

Retrouvez les esprits les plus créatifs, les dirigeants d'agences de communication et leurs clients.
Découvrez les interviews de créatifs, dirigeants d'agence et annonceurs

Interviews mises en avant

Point of View

I sure hope to see more humorous ads. I think viewers have seen plenty of “serious” lately; this is a great time to escape a bit and be entertained.  lire plus

Point of View

Now is the perfect time for brands to step up and play their part in creating a more perfect union, from the inside out.   lire plus

Point of View

If 2020 reminded us of anything, it’s that humans adapt quickly to new circumstances.  lire plus

Point of View

A producer knows how to merge art and commerce to tell a story that will resonate with consumers.  lire plus

Point of View

At McCann Worldgroup, creativity is seen as integral to business success. But with the industry in flux, how will the role and meaning of...  lire plus

Point of View

If you have a deep understanding of the science behind cognitive process, and how that can influence decision-making, you’ll be in a good position...  lire plus

Point of View

I believe the state of the industry is much better than what it was during the financial crisis.  lire plus

Point of View

Joel Edmund Nettey is Senior Vice President of the International Advertising Association (IAA) and becomes its President and World Chairman in...  lire plus

Point of View

Clients will look for ways to use the crisis to connect with consumers once again.  lire plus

Point of View

Partner with platforms, tech companies, media partners, or any other obvious or not obvious player that can help you amplify your scope and results.  lire plus