Proctor and Gamble has awarded MediaCom its digital business in Latin America an...

par Chris Saunders , FTI Consulting
  • Proctor and Gamble has awarded MediaCom its digital business in Latin America and the Caribbean - with the exception of Brazil - in a deal estimated to be worth over $50m annually.
  • Carlsberg, the Danish brewer, has appointed the Paris-based agency CLM BBDO to handle its global advertising for the Tuborg brand.
  • VML Qais has been appointed by Mahindra & Mahindra as its digital agency, to lead the revamp of Mahindra’s corporate website Mahindra.com.
  • After opening its doors earlier this month, Havas Media Melbourne has bagged the mandate of digital platform Localfitness.com.au.
  • OMD has retained the pan-European media business for Eurotunnel, the owner of the Channel Tunnel and the accompanying rail service, ending a 260 day pitch process.
  • Jura, owned by whisky firm Whyte & Mackay, has announced the appointment of BD Network as its retained creative lead agency.
  • The Gym Group, the budget gym operator, has appointed MEC as its media agency.
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