| Titre | Invest in the World’s Best |
| Agence | 303 MullenLowe |
| Campagne | Magellan: Invest in the World’s Best |
| Annonceur | Magellan Financial Group |
| Marque | Magellan |
| Date de première diffusion/publication | 2017 / 12 |
| Secteur d'activité | Banque, finance, droit et assurance |
| Philosophie | Fund management brand Magellan has appointed 303 MullenLowe as its communications agency and Mediahub Australia as its media agency. Magellan has unveiled its first public campaign 'Invest in the World's Best', supporting its sponsorship of the 2017-18 Magellan Ashes Series and encouraging Australians to consider investing in global equities. Magellan was founded in 2006 and is now one of Australia's leading investment managers with funds under management of more than A$50 billion. As skilled investors, Magellan has an ability to anticipate the global trends that will drive future investment returns, always asking the question, 'What does the future look like?' As experts in global investing, they seek high-quality companies at attractive prices likely to benefit from their vision of the future. Magellan has offices in Australia, New Zealand and the US. Its sponsorship of the Ashes is part of a three-year test series partnership with Cricket Australia that commenced this year. The spot was directed by Dylan Harrison, formerly executive creative director at DDB Sydney, Saatchi NZ and DDB London. It's his first project for Goodoil Films. |
| Type de média | Télévision & Cinéma |
| Longueur | |
| Marché | Etats-Unis, Nouvelle-Zélande |
| Maison de production | Good Oil |
| Directeur associé | Tony Dunseath |
| Responsable de la TV prod | Sean Ascroft |
| Production | Sean Ascroft |
| Directeur de la création | Richard Morgan |
| Creative Director | Adam Whitehead |
| Creative Director | Sean Larkin |
| Business Director | Meredith Raskopf |
| Media Agency | Mediahub |
| Managing Director | Andrew Livingston |
| Sound Design | Sound Reservoir |
| Music Production | Nylon |
| Edito | David Whittaker |
| Edit Company | ARC Edit |
| Post Production House | Alt.vfx |
| Producer | Catherine Warner |
| Executive Producer | Sam Long |
| Directeur de la photo | Danny Ruhlmann |
| Director | Dylan Harrison |