| Titre | Card Block (Superhero) |
| Agence | M&C Saatchi |
| Campagne | Power of Thumbs |
| Annonceur | St. George Bank Limited |
| Mise en ligne | Mars 2016 |
| Secteur d'activité | Services bancaires, investissements, services boursiers |
| Synopsis | Directed by Photoplay's Scott Otto Anderson, the next instalment of St. George Bank's 'Power of Thumbs' content campaign via Saatchi & Saatchi Sydney, sees the often underrated role of the thumb, especially when it comes to St George's new smart banking app. The new everyday banking app that gives customers unprecedented control of their financial life, right from the palm of their hand (or thumb). Real thumbs are the stars in the next three instalments of the campaign set in a world of miniature sets, including a superhero thumb out to save the world (or so it seems).The content campaign is being delivered online, socially and on phones. |
| Type de média | Film Web |
| Longueur | |
| Maison de production | Photoplay Films |
| Réalisateur | Scott Otto Anderson |
| Directeur de la création | Mike Spirkovski |
| Concepteur / rédacteur | Guy Hobbs |
| Directeur artistique | Pierre-Antoine Gilles |
| Producteur exécutif | Oliver Lawrance |
| Producteur | Emma Thompson |
| Producteur, agence | Sue Hind |
| Producteur, agence | Paul Johnston |
| Directeur de la photo | Daniel Ardilley |
| Visual Effects | Howie Hill |
| Son | Nylon Studios |
| Post production | FSM VFX |
| Monteur | Simon Njoo |
| Chef décorateur | Virginia Mesiti |
| Post Production Producer | Tina Braham |