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Los Angeles, Etats-Unis
Maison de production
Campagne The Cloudcatcher
Annonceur Nissan Motor Corp.
Marque Nissan
Secteur d'activité Secteur automobile

Two young farmers see their village suffering from drought and takes drastic action in a fantastical ad out of Brazil for the Nissan Frontier. In the spot, by Lew'Lara\TBWA, the men are despairing over their dried-up crops when one of them has a bright idea: although their village is parched, there's a stubborn rain cloud around a nearby mountain that refuses to move. They devise an ingenious scheme involving their Nissan Frontier truck, some ropes and a makeshift parachute that will eventually (via some cool visual effects by Clan VFX) bring a piece of cloud down to the village.

Type de média Télévision & Cinéma
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