Steve Jackson
Directeur de la création at Innocean Australia
Ultimo, Australie
TitreBinoculars
BriefA "family" of viewing binoculars are bored of the same old view. But their luck changes when the driver of a Hyundai Tucson SUV arrives at the beauty spot and accidentally drops his keys on the way to his hike. The next thing we know, the binoculars have borrowed the SUV and roared off to discover the big wide world. From a kissing couple to a Chinese parade, it's all astonishing to them. Tucson: see more amazing.
Agence
Campagne Binoculars
Annonceur Hyundai Motor Group
Marque Hyundai Tucson
Mise en ligneNovembre 2017
Secteur d'activité 4x4
Synopsis The film begins with a family of viewing binoculars standing on the edge of a cliff. Even though the view might be pretty, they're bored, because they’re tired of staring at the same thing day-in, day-out. As luck would have it, a Hyundai Tucson SUV arrives one day at their scenic look out point and the owner drops the keys as he and his family head off bushwalking. The binocular family, seize the opportunity and the Tucson heading off an adventure of a lifetime to see things more amazing than they ever imagined.
Type de média Télévision
Maison de production
Réalisateur
Concepteur / rédacteur
Directeur artistique
Directeur de la création

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