AdForum
Martin Werner
Martin Werner
Director at Bacon & CZAR
Copenhagen , Danemark
Modifier
Voir toutes les créations
TitreFall in Love
Agence
Campagne Fall in Love
Annonceur H&M
Marque H&M Home
Date de première diffusion/publication 2023 / 2
Secteur d'activité Commerces de proximité, distribution spécialisée
Philosophie The joy of great things for your home can be hard to beat. As in really hard to beat. This is the insight behind H&M HOME’s new brand campaign, in which we see people lose sight of their surroundings due to the soft touch of a wool rug, the shine of a champagne glass, or the delightful plumpness of a vase. The spot gives a gently mischievous twist on how small things truly make a big difference, especially when it comes to falling in love. Directed by Martin Werner and produced by Bacon with Stockholm-based agency King, the campaign introduces a string of relatable characters in over-the-top situations making for a charming and humorous result. With a nothing short of classic soundtrack. The H&M HOME brand campaign goes live on 2 February 2023, and can be seen online on hm.com, YouTube, Meta as well as on TV in selected markets. H&M HOME is currently available in 56 markets, including shop-in-shops and concept stores, and delivers to 42 online markets.
Type de média Télévision
Longueur
Marché Espagne
Maison de production
Réalisateur
Producteur exécutif
Producteur exécutif
Producteur
Directeur de la photo
Coordinateur de production
Production Service Company
Service Producer
1st AD
Chef décorateur
Habilleuse / styliste
HMU
Distribution
Distribution
Distribution
Monteur
Montage
Sound Designer
Sociéte de création sonore
Coloriste
Colorisation
Online / VFX
Online / VFX
Online / VFX
Creative
Creative
Responsable de budget agence
Producteur, agence
Producteur, agence
Agency Post producer

Personnes liées à cette réalisation

Vous pourriez aimer...

En vue

Dov Zmood

VP, Group Creative Director
New York, Etats-Unis
McCann New York

Dov was raised in Melbourne, Australia where he attended business...

Virgile Lassalle

Copywriter
Paris, France
Romance

Benjamin Dessagne

Creative Director
Paris, France
CLM BBDO

Beatrice Speisser

Directrice Déléguée
Paris, France
Havas Paris

Diplômée de Sciences-Po Paris, Béatrice débute sa carrière au CFE...

Sam Hawkey

CEO
London, Royaume-Uni
AMV BBDO

Sam is a young and dynamic Chief Executive Officer with an integr...

Chris Sumner

SVP, Business Development & Strategy
Los Angeles, Etats-Unis
Refinery29, Inc.

I am Head of Business Development & Strategy at Refinery29. My ro...

Francisco Barros

communication & business agent - digital consultant - social media expert
Paris, France
Mat Diffusion

A brand, a person or an event can/must be turned into assets to b...

Till Diestel

Chief Creative officer
Berlin, Allemagne
Service Plan

Prior to moving back to Germany, as CCO fro BBDO, Till spent over...
VOIR PLUS DE TALENTS

Créez votre profil talent sur AdForum

Commencez