| Titre | The LEGO Stereoscope |
| Agence | Serviceplan Group |
| Campagne | The LEGO Stereoscope |
| Annonceur | LEGO |
| Marque | Lego |
| Mise en ligne | Décembre 2011 |
| Secteur d'activité | Jouets & jeux |
| Slogan | Building Fantasy – LEGO |
| Synopsis | What kind of effect can be produced by 378 428 LEGO bricks, assembled seemingly at random on a 12 square meter area?The answer is simple: They put an image into our heads, that was invisible at first glance.How does it work? With LEGO Stereoscope.With your gaze focused on the surface, the perspective begins to shift; the bricks blurring and then taking shape in a different billboard image, now only seen in the eyes of the observer: the 3-D image of a LEGO dinosaur. |
| Type de média | Ambient |
| Directeur artistique | Matthias Noesel |
| Responsable de la création | Alexander Schill |
| Directeur de création | Christoph Everke |
| Directeur de création | Cosimo Moeller |
| Directeur de création | Alexander Nagel |
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