Titre | Save the Boy |
Agence | BBH |
Campagne | Save the Boy |
Annonceur | St John Ambulance |
Marque | St John Ambulance |
Date de première diffusion/publication | 2013 / 9 |
Secteur d'activité | Equipements médicaux |
Slogan | You can be the difference between life and death |
Synopsis | A boy and his father play in a garden as a woman, who we assume to be the mother, seemingly looks on through the kitchen window. The boy climbs a tree but a branch breaks and he falls to the earth with a sickening thud. The shocked woman runs out of the kitchen as we hear that she is a St John Ambulance volunteer, with the first aid knowledge to save lives. But as she reaches the garden we realise she has no connection to the boy and his father after all but has rushed out to take her washing in from the rain…meanwhile in the empty park the boy is unconscious with the dad screaming for help, as viewers are implored to find out how to save the boy. |
Type de média | Télévision |
Longueur | |
Son | Factory Studios |
Montage | Final Cut |
Post production | MPC LDN |
Responsable de la publicité (annonceur) | Sue Killen |
Equipe créative | Rob Ellis |
Equipe créative | Alex Ball |
Son | Sam Robson |
Monteur | Joe Guest |
Monteur | Paul Moth |
Effets spéciaux | Josh King |
Effets spéciaux | Tom Harding |
Effets spéciaux | Adam Crocker |
Colorisation | Jean-Clément Soret |
Colorisation | James Tillet |
Maison de production | Blink London |
Réalisateur | Dougal Wilson |
Producteur exécutif | James Studholme |
Responsable de budget agence | Lauren Blunden |
Producteur | Nathalie Parish |
Producteur, maison de production | Ewen Brown |
Directeur de la photo | Lasse Frank |